A compelling reason to clean up your act… When it comes to casino properties outsourcing their linen and laundry service or making the capital decision to handle it on-site, there are several factors to consider: […]
How to establish a formal process for major projects The definition of a “best practice” is a commercial or professional procedure that is accepted or prescribed as being correct or most effective. If you Google […]
Six strategic marketing secrets I was recently at a casino that had just opened up a new sports book. This was certainly not the first time that I had participated in the wagering of a […]
Best advice on marketing solutions Every issue we’ve asked slot suppliers what tools and advice slot directors can benefit from that perhaps they’re not taking full advantage of. In our last issue, we covered progressive […]
Forty-million dollar renovation, new sports book and a clear vision for 2020 Isleta Resort & Casino, just outside of Albuquerque, NM, has been in operation since 1986. The Pueblo of Isleta is one of the […]
Understanding the role that F&B plays in your guest experience A great dining experience begins well before the food is delivered, the server greets the table or the guest enters the casino. Pardon the pun, […]
Q&A with the United Women of Tribal Gaming Last week we caught up with Tribal Gaming and Hospitality Magazine Board Member and Chairwoman & Co-Founder of the United Women of Tribal Gaming, Pamela Shaw. On […]
Spotlight: Viejas Band of Kumeyaay Indians and Chairman John Chistman By Guest Contributors, Lucy Roberts, CEO and Geneva Gamez Vallejo, Creative Services, HMC Bilingual Advertising In working with the Viejas Band of Kumeyaay Indians in […]
Dear Tribal and Industry Leaders, I urge you to take a moment to read this weeks Industry Report. As a Native American, it still surprises me that people don’t see the hurtful nature of the […]
Finding ways to reduce loss in all departments Old time surveillance directors will tell you that when we started it was all about table games. In those days, they really were the only game in […]
Utilizing hotels, gaming and restaurant research to maximize value More research is being done every year by casino resorts trying to capture important data about guests in their casinos, restaurants and hotels. The newest challenge […]
Why email marketing is a never-ending exercise in trial and error As high-tech as we’ve all become, emails from my favorite casinos still end up in my SPAM folder or end up looking wonky on […]
How Tribal Gaming Operators will Drive ROI in 2020 As marketers, we always tout the ability to react quickly to changing trends and environments. Part of this is not only looking at the past, but […]
How casinos can reap savings in both time and money with these three steps There are many products that tout their ability to save us time and money. As many of us have experienced, that […]
This past August, NIGA Tribal Leaders and Industry professionals gathered at Santa Ana Pueblo, in Bernalillo, New Mexico, to discuss sports betting in Indian Country. NIGA gathered to tackle the important issue of sports betting […]
People Who Inspire Us: Marianita Garcia You may not see them, the team members working behind the scenes, getting their hands dirty, so your organization functions. Or just maybe you do know their names, as […]
Shakopee Mdewakanton Sioux Community Mobile Unit: Bringing Free Health Care to Thousands of People Native Americans are more likely than any other racial/ethnic group to suffer from health disparities, and most Tribes are located on […]
Life In Player Development After decades in player development, it never ceases to amaze me that we are still having to fight the perception that hosts don’t do anything except hand out freebies, get (or […]
Somebody somewhere decided to buy the play from our guests Yesterday I called up one of my players. He lives across the country. With the approaching onslaught of winter, it’s time for the snowbirds to […]
How to create successful marketing strategies and avoid wasted resources I’m lucky enough to travel the country and help casino companies revive their marketing strategies and departments. It’s a gratifying opportunity to help nice people […]
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