Every issue we ask slot manufacturers what tools and strategies slot directors can benefit from that they might not be taking full advantage of. Check out our previous articles on: How to drive more revenue on […]
Sponsored Content by Finley and Cook The past two years have been rough. There is no question about that. The challenges we have faced have come in a variety of forms. For my family, many […]
Sponsored Content By Catalyst Did you know that new privacy laws will force advertisers to change how they target their audiences by the end of 2023? What are your plans for when this takes effect? […]
If you haven’t heard of Cost of Poor Quality (COPQ) and its negative impact on your organization’s income and profit yield, read on. Whether you are in hotel operations, casino marketing, legal compliance, gaming operations, […]
I know that we’ve sounded off about this before in previous articles, but it is important that all surveillance leaders take note that we are undergoing a massive sea of change, not only in what […]
Google has become such an integral part of our thinking that when someone needs an answer to a question, “Google it” has become our first response. Because Google knows everything, right? Believe it or not, […]
Written by Doug Wisness With the wealth of information available online, many of today’s casinos are feeling much more knowledgeable about the entertainment industry. Add in the desire to save and generate as much profit […]
As the saying goes, if you fail to plan, then you’re planning to fail. So many times, I see hosts who just go where the wind blows them every day. This is a huge mistake! […]
By Kevin Huddleston, CPA, CGMA, CFF, Partner, Finley & Cook and Raving Strategic Partner — Accounting and Auditing and Brett Magnan, Raving Partner, Hospitality Today we’re talking about weighing the importance of capturing the correct […]
When it comes to tourism planning, the Red Cliff Band of Lake Superior Chippewa lets the community do the talking. The Tribe’s tourism team, which is not an official Tribal department, but rather a volunteer […]
In the gaming industry, nothing is as certain as change. Change is good. Sometimes. COVID-19 altered marketing and operating methods for casinos and resorts forever. Every operating department was affected. It continues to present day. […]
Sponsored Content by Red Circle So you want some fresh, new TV spots now that the world is turning back on. You have that money balled up in a wad in your front pocket, and […]
“Hey, buddy, tackle the day!” he says to the boys. “Sweetie, take care,” he says to the girls. Before work, I drop off my child at her elementary school. A lovely ritual that I enjoy […]
What is an intentional leader? An intentional leader acts rather than reacts. They are self-aware and very deliberate in what they stand for and how they plan for creating their leadership milestones. They are caring […]
In today’s interview, hear from one of our industry’s top executives on the path that lead him to his current position at one of the newest Tribal gaming properties: the Hard Rock Hotel & Casino […]
RFM Using recency, frequency and monetary (RFM) value to segment a casino database has served most direct marketers well over the last 20+ years. Yours truly included. As a matter of fact, I was hoping […]
By Ernest L. Stevens, Jr., Chairman, National Indian Gaming Association As the world continues to adjust to the new normal of life, weaning the impacts of the COVID-19 pandemic and the implications of assessing our […]
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