The entire casino industry shut down over three weeks ago.
As operations were shutting down, marketing departments were challenged to coordinate with key management to get the word out with accuracy.
Events over the past few weeks exposed a weakness in planning for casino marketing departments. The lack of a PR Crisis Management Plan.
How these essential employees help communicate and create ways to engage with your local and online communities Our industry is effectively shut down and yet it’s extremely hard to quiet the noise, and focus on […]
In this uncertain world created by the Coronavirus attack, one thing is for sure…market conditions and marketing will be very different when the gaming industry starts up again. It will not be productive to blindly […]
Casinos everywhere have shut their doors, as have most of our small businesses, restaurants and factories to help us all battle the spread of Covid-19. No one alive has ever seen anything like this and […]
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