Gaming stocks took a ride along with the 2,100-point surge by the Dow on Wall Street Tuesday on hopes the industry will be a party to an estimated $2 trillion stimulus package to help offset […]
Most of us remember exactly where we were and what we were doing at certain times in history. Think of 9-11, the John F Kennedy Assassination, the mortgage crisis in 2008; very few are still […]
I have been seeing a lot of press releases and emails from this past week about what casinos are doing for their players due to their closures. Some of the strategy I have seen is […]
This article is meant to address three questions in relation to how the Families First Coronavirus Response Act (FFCRA) applies to Native American Tribes. We will address these questions based on the guidance we have […]
Entertainment is a small but vital part of the casino business and the challenges we are facing out there don’t really have any precedent to refer to. Today we find ourselves in uncharted territory with […]
It’s really pretty ingenious. Look at a product that your business consumes and spends a lot on, and see if you can do it yourself. The Cow Creek Band of Umpqua Tribe of Indians in […]
All of the nation’s commercial casinos – 465 total – will be closed by Wednesday in an effort to halt the COVID-19 coronavirus spread, the American Gaming Association said Monday. The remaining holdouts – in […]
Sharon Bahe has made her home on the Navajo Nation a refuge, placing cedar branches and burning sage to help purify the space and praying for protection for herself and her children home from boarding […]
Think outside of the box to drive more play and brand your property Tribal casinos have forever changed the gaming and entertainment experience for everyone, and are now the focal point in communities across the […]
Two educational thought leaders share the state of Native American Higher Education Last Fall, we gathered with our TG&H Board members to pinpoint topics that they felt were critical to discuss in 2020. Board Member […]
How to drive more revenue on the slot floor Every issue we’ve asked slot suppliers what tools and advice slot directors can benefit from that perhaps they’re not taking full advantage of. We’ve covered marketing […]
How do you help your Tribal clients build for next generations? Every issue we’re talking to folks who have assisted Tribal casinos with their visions, from bare dirt to hanging the perfect art on the […]
How OTT (Over-The-Top) can benefit casino advertisers There’s no doubt that 2020 has arrived with new advertising and marketing trends that will carry us into the next decade. The last decade has seen a shift […]
Coming soon to your neighborhood … At the time of this writing, there are 20 states and Washington, D.C., that have legalized sports betting. By the time this is published, there may be more. What […]
“My room has everything I want and so much I don’t want – it’s no wonder that the room costs so much per night” Quality properties have anticipated every guest’s needs by having the perfect […]
The “stay” interview A “stay interview” is a structured, informal discussion that a supervisor conducts with each individual team member in their department to learn the specific actions necessary to strengthen that team member’s engagement […]
Seven questions for your operation Casino marketers agree that social media is a powerful marketing tool to reach our players. We create content and advertisements to enhance our brand awareness and share information with our […]
The four components of creating more engaged team members A whopping 79 percent of Tribal casinos said that staffing challenges are, for the third straight year, the number one challenge they’re facing this year, according […]
Marketers, how to stop doing the same programs over and over again What’s the magic number? The casino marketing magic number is 365/24/7. You market your property 24/7 for 365 days a year. Time doesn’t […]
Insights for Tribal casino operators and marketers I recently had the honor of participating in a panel at the Raving NEXT: Indian Gaming Analytics & Marketing Conference with John Cirrincione, CEO and GM of the […]
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