A Unicorn Has Been Spotted in Casino Gaming

Sponsored Content by eConnect

Many of the tools you use for marketing and player development have been around for 10+ years. With new technology innovation, eConnect has the ability to give you information about players that you never had before.

There is a simple saying that eConnect goes by, “You Don’t Know Who You’re Missing” – That’s because you actually don’t know much about your uncarded players and sometimes keeping track of mid-tier players is not a priority for you even though they might play longer and make more trips if you acknowledged them more. That whole “share of wallet” opportunity still exists, more than ever.

eConnect has been providing intelligence to gaming operators for over 12 years and with over 350 casinos using the technology, you can rest assured that they can deliver the goods.

The company will be showcasing the following solutions this year at the Casino Marketing & Technology Conference in Las Vegas next week, July 12th & 13th in booth #12:

1. Identify Unknown Players of Value
An award-winning facial recognition system to identify anonymous players who have made multiple trips and have played at a high level. eConnect can keep you informed, so you can get to know important players even if they decide to remain uncarded.

2. Realtime Notifications of High-Value Players
Optimize your ability to up-tier players who are on the cusp of hitting a new club tier. Providing immediate service upon their arrival will help you earn a larger portion of wallet share. This is an amazing service differentiator.

3. Early VIP Notification
Leverage eConnect’s License Plate Recognition to get an early smartphone notification when your VIP drives into your parking lot or garage. Make sure your best players get the best service possible.

4. People Counting
Know exactly how many people are coming and going through your facility and be notified when certain metrics are met or exceeded. What’s more, you will understand how many unique faces visit you on a daily basis.

Stop by and see us at the conference or if you are not attending, please make sure to send us a message here to schedule a remote meeting.

Thank you,

The eConnect Team