Tulsa, OK (May 7, 2024) – River Spirit Casino and Resort and ShowNation, LLC dba SCOUT have entered into a strategic partnership that includes “SCOUT” player development software.
“We are happy to announce the new collaboration with ShowNation’s SCOUT, a customer relationship management platform,” said Andy Langston, COO of Muscogee Nation Gaming Enterprises / River Spirit Casino Resort. “This innovative tool will enable us to access real-time data as soon as our valued guests arrive on the property. With this data, we can gain deeper insights into guest preferences, which will help us further enhance the customer experience during their visit. In addition to improving the customer experience, we are excited to utilize SCOUT’s management and analysis features to boost the efficiency of our behind-the-scenes operations. Our collaboration with SCOUT represents our ongoing efforts to provide our guests with an exceptional experience at our property.”
Ken Maguire, Director of Marketing at River Spirit Casino Resort, said, “We are excited to share the news that we are now utilizing SCOUT, player development software by ShowNation. SCOUT will enable us to customize our guests’ experiences and provide them with unforgettable customer service from the moment they arrive. By analyzing the information collected through SCOUT, we can identify trends and patterns that will help us make data-driven decisions when it comes to creating new marketing techniques, player offerings, and customer service that meets the needs and preferences of our guests.”
The host teams and operations have begun utilizing the player development and analytics tools, and the platform has already enhanced operations and optimized services to River Spirit Casino Resort patrons. Executive Casino Host Robert Henderson said “I love this program! If I can use it, anyone can!”
SCOUT is a software platform created by ShowNation, LLC, a 100% Native American and 100% woman owned company that specializes in working with gaming industry clients. SCOUT is a data-driven software built for hosts and host managers that provides customer service in the palm of your hand. SCOUT was thoughtfully designed to elevate the overall experience of the casino patron and to help hosts foster and maintain lasting relationships with valued customers. SCOUT provides management and analytics of the patron database, real-time alerts, comprehensive contact management, notes, reminders, and extensive player analysis and reports. It additionally can assist with creating and notifying patrons of events such as slot tournaments, parties, concerts, and more. SCOUT includes unbeatable 24/7 technical support and applicable software upgrades.
River Spirit Casino Resort is managed by Muscogee Nation Gaming Enterprises, LLC (MNGE). River Spirit Casino Resort is a AAA Four Diamond Resort that boasts two casinos, Margaritaville Restaurant, Ruth’s Chris Steakhouse, 5 o’Clock Somewhere Bar, Fireside Grill, Rain Bay Café, resort pool with Landshark Pool Bar and poolside Tiki dining. The 27- story glass hotel tower has 483 luxury rooms, 54 suites, a fitness center, upscale spa and salon, retail stores and a business center. The Cove Theater offers seating for 2,700 guests, plus ten VIP suites, and two large party decks, a limited liability of the Muscogee (Creek) Nation. River Spirit Casino Resort opened in 2016 and features over 3,000 high-tech electronic gaming machines, poker and table games. River Spirit Casino is a valuable economic asset to the Tulsa community and also provides funding for a variety of service programs within the Muscogee (Creek) Nation.