BATTLE CREEK, Mich. (October 7, 2025) — FireKeepers Casino Hotel is proud to announce the launch of its all-new iGaming & Sports technology suite, provided by Aristocrat Interactive (TM), an industry leader. The suite powers FireKeepers’ new online Casino (iCasino) & Sportsbook, as well as its on-property Sportsbook. The upgraded FireKeepers iCasino app significantly enhances the digital experience, offering players more rewards, more games, more payment options, and more ways to Get Your Vegas On—all from the comfort of home.
A standout feature of the upgraded FireKeepers iCasino is the integration of the on-property Red Hot Rewards loyalty program, marking a game-changing moment for players.
“With Red Hot Rewards integration, players can now earn loyalty points while playing online and redeem them at FireKeepers Casino Hotel,” said Jim Wise, Vice President of Marketing & Sports-Online Gaming. “It’s a seamless connection between the online experience and our award-winning property.”
Key Features of the New FireKeepers iCasino & Sportsbook Include:
- All-New Loyalty Program – Unlock even more value with personalized promotions, exclusive offers, and greater rewards, both online and on-property.
- Red Hot Rewards Integration – Link your Red Hot Rewards account to earn points while you play online, then redeem them for dining, hotel stays, gift shop purchases, and more at FireKeepers Casino Hotel.
- Expanded Game Library – Discover the hottest online slots, table games, and live dealer options.
- Expanded Sports Markets – Bet on more sports and more ways to win, including same-game parlays, player props, live betting, and more.
- Smarter Payments, Faster Play – Take advantage of more flexible deposit and withdrawal options, designed for quick, secure, and convenient transactions.
- Sleek New Design – A user-friendly interface that makes navigating, playing and cashing out smoother than ever.
Drawing on FireKeepers Casino Hotel’s 16-year legacy of excellence in gaming, hospitality, and entertainment, this new platform delivers the same energy, innovation, and commitment to player experience to the digital space.
“We’ve listened closely to our players’ feedback and worked tirelessly to build an upgraded platform that reflects the quality, integrity, and service FireKeepers is known for,” said Jason Kopka, iGaming Manager at FireKeepers Casino Hotel. “From game selection to user experience and rewards, this new platform was designed to meet and exceed our guests’ expectations.”
Visit igaming.firekeeperscasino.com or download the FireKeepers iCasino app from the App Store or Google Play to experience the all-new FireKeepers iCasino & Sportsbook today. New players can unlock up to $750 in iCasino rewards on their first deposit, plus enjoy a sportsbook bonus: Bet $10, Get $50 in Free Bets!
FireKeepers iCasino is available to players 21 and older located in Michigan. Gambling problem? Call the National Council on Problem Gambling: 1-800-GAMBLER.