Newcastle Casino Optimizes Guest Service with Playersoft HPM

Newcastle Casino Optimizes Guest Service with Playersoft HPM - The system will deliver a better experience for high-value players across the casino.

OKLAHOMA CITY, OKLAHOMA, UNITED STATES (May 10, 2022) — Today, Newcastle Casino of Oklahoma announced the launch of Host Player Management System (HPM) by Playersoft Technologies. The casino chose the system to deliver a better experience to high-value players across the casino.

The casino management team selected HPM for its unique combination of player gaming information and relationship management tools. The app’s core functionality allows staff to proactively identify opportunities for hosted and non-hosted players in real-time. This allows Newcastle staff to service players while they’re still gambling to either extend their trip or by securing the next trip.

“We have seen the positive impact HPM has made in our sister property at WinStar World Casino, so we knew exactly what the application can do for the operation here at Newcastle. Both Players Club and Player Development teams are using the app to greet and reward our most valued players. We have already received positive reviews from players and staff.”
Said Ryan Sykes, General Manager.

Across the United States, casino hosts have reported how useful Host Player Management is for them. They love the convenience of delivering player services via the mobile app as opposed to traveling to a desktop PC which can take a lot of time. Beyond the improved speed of service, players can be notified by text message when their gaming comp is ready for use.

What’s more, Players reported how much they enjoy the instant messages and immediate service. Table Game players are also appreciative of the speedy service by being greeted by their host within minutes of their initial wager. The location selection in HPM allows hosts find high-value players nearby, saving steps for hosts who’re developing players in specific gaming sections. Finally, Players Club reps can view lists of patrons with birthdays, or special celebration moments on the fly.

“We are overjoyed to deploy HPM at another Chickasaw Nation property. We’ve spent dedicated time developing and improving the application and are thrilled to see operators like Newcastle embrace the real-time features in the system. We look forward to seeing operations prosper from it.” Commented, Hunter Hunstock, CEO at Playersoft