Ainsworth Partners With Industry Veteran Loren Nelson to Open New Game Development Studio

Reno, Nevada-based studio to create custom video slot content

LAS VEGAS (March 1, 2023) – Ainsworth Game Technology (“Ainsworth”) announced it has partnered with longtime game development leader Loren Nelson to create a new Reno, Nevada-based Game Development Studio.

The Reno development team will focus on creating trendsetting, innovative video slot content for Ainsworth to complement current product offerings.

Loren has created video slot content for more than 30 years, including serving in key roles at Bally Technologies and IGT. Most recently, he was Senior Vice President of Game Development for Everi.

Ainsworth Chief Technology Officer David Bollesen said: “In the past year, Ainsworth has revamped its studios in Sydney and Las Vegas by adding new talent and improved processes. Recently, we announced the opening of a Game Development Studio in Austin, Texas. Now we are adding our fourth studio in Reno. These developments teams will focus on developing a more diverse and creative range of games aimed at improving performance in all markets.”