Sponsored Content by gmf fabrics
Every glamorous casino interior is built on a practical reality: each element must be harmonious, dependable, and resilient to withstand high guest traffic. Seating upholstery is a critical element, and mitigating burn damage from dropped cigarettes is a constant challenge.
That’s where gmf fabric’s proprietary No-Burn Upholstery™ comes in. Engineered to prevent burn damage, enhance high-end aesthetics, and perform with superior durability, this fabric is setting a new industry standard.
A Smarter Solution
Casino operators invest heavily in their interior design, but standard upholstery simply doesn’t cut it in a high-use environment. These fabrics need to:
- Withstand constant wear and abrasion
- Be easy to clean and disinfect
- Resist punctures and marks
- Meet No-Burn requirements
Burn holes are one of the most costly issues common to casino chairs. We have long understood the industry-wide need for a high-performance, burn-resistant upholstery that eliminates damage without sacrificing style or customizability.
“We’ve had tremendous success with this product,” says Rich Friedman, our VP of Sales. “It’s helped casino operators save time and money by eliminating the need to constantly replace seating due to burn holes.”
See It, Test It, Believe It
One of the best ways to understand the effectiveness of No-Burn™ is to see it in action. Watch our No-Burn demonstration video here and witness firsthand how this innovative fabric resists damage from smoldering ash as well as fully extinguishing a cigarette.
Style Meets Functionality
No-Burn Upholstery™ doesn’t just resist burns—it excels in multiple performance categories. These fabrics are bleach-cleanable, antimicrobial, and antibacterial, making them an ideal choice when the hospitality and gaming industries are under increasing pressure to maintain stringent cleanliness standards, especially in a post-pandemic world.
“We offer a wide range of colors, textures, and patterns so that operators don’t have to sacrifice design for performance,” Friedman says. “Our fabrics are decorative and designed to harmonize with any casino or hospitality space.” This versatility makes No-Burn Upholstery™ an unbeatable choice.
Proven Performance
gmf fabric’s No-Burn Upholstery™ is already making a difference for leading casinos across the country. Hard Rock Sacramento, one of the industry’s premier gaming destinations, has successfully implemented No-Burn across their gaming floor. Read our interview with Hard Rock Sacramento to see how our products are helping top-tier operators protect their investments.
Meet gmf fabrics at IGA 2025
Join us at the 2025 Indian Gaming Tradeshow & Convention (IGA) from April 2 – April 3 in San Diego! Visit us at the Gitchi Gaming booth, where we’ll be showcasing No-Burn™, answering questions, and handing out samples.
With industry-wide adoption growing, it’s clear that No-Burn™ is more than just a performance upholstery; it’s an insurance policy. We’re offering a proven and effective solution for all those looking to enhance their seating while reducing replacement costs.
To learn more about No-Burn Upholstery™, request samples, or schedule a meeting at IGA 2025, visit gmffabrics.com or contact us directly at info@gmfhospitality.com.