In an exclusive interview, Antonio Perez, General Manager and Chief Operating Officer at Rolling Hills Casino, shared his insights on navigating the rapidly evolving landscape of technology and innovation. “At IGA, our goal is to see the new technology and hear what the properties are working on,” Perez emphasized. “If you’re not learning and adapting quickly, you’re going to start falling behind.”
Prioritizing New Technology and Trends – Maximizing Resources
When asked about budgets and prioritization, Perez highlighted Rolling Hills Casino’s recent history of rapid expansion. “Over the past three years, we’ve undergone significant growth, from converting travel centers to adding class II gaming facilities,” he explained. “However, this year, our focus is on optimizing these operations. We’re assessing what we can achieve with our existing resources.”
Player Trust and Confidence in a New Digital Wallet at Rolling Hills Casino
One notable project on IGA’s radar is the development of the RHConnect Digital Wallet. The casino’s journey towards this milestone has been influenced by other resorts that have pioneered similar technologies. By integrating Cardless ratings and collaborating with suppliers, Rolling Hills Casino moves away from physical cards to digital wallets. Recognizing the risks associated with linking our bank accounts to any technology, Perez emphasizes prioritizing user comfort, allowing patrons to preload their wallets with cash and free play credits at their own pace.
As the casino prepares for the May launch of its new digital wallet experience, Perez shares they are taking a mindful, step-by-step rollout to build trust and empower players to embrace the future of gaming with confidence.