In markets rich with new opportunities for operators, the value of experience and proven results cannot be overestimated. After 23 years at the center of the gambling industry, with a partner list covering 300+ operator brands in 30 regulated markets, Playtech has a unique track record of international success across established and emerging markets alike. Our operators’ results are built not only on our technology and expertise, but also our adaptability, and ability to tailor our services and products for specific jurisdictions and individual operators.
The IMS platform – The Player Account Management power behind Playtech
Playtech’s player account management platform, IMS, is custom designed around the demands of the sports betting and gaming sector, providing all the tools necessary to successfully run and manage every aspect of your business at scale. The backbone of our omni-channel product and services, IMS and its Customer Engagement Center allows players to seamlessly transition across games and platforms (both digital and retail) via a single account and wallet.
The combination of our single account overview and centralized wallet/account management, plus extensive player engagement capabilities, allows you to streamline and optimize marketing spend, maximise cross-sell and conversion potential, and leverage player loyalty and value. The modular construction of IMS means it can continually be expanded as the industry evolves, as well as incorporating specialist third-party software and tools.
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Stars of Sport
As a world-leading Sportsbook provider, Playtech is in pole position to maximize the potential of the evolving American market for our partners, with sports trading volumes equalling Vegas and New Jersey combined. The operators who succeed will be those who do not wait to develop a full-service Sportsbook, but who can deliver it from day one.
Whatever the market, our ambition and goal is always to lead instead of waiting to follow – and with a Sportsbook offering established in 20 regulated markets, backed by an award-winning PAM and Customer Engagement Center solution, plus Tier 1 Sports Trading capabilities, we can play a vital role in realizing those ambitions for our partners too. Find out more here
World Class Casino Software and Content
Playtech is one of the world’s largest and most diverse online casino content developers, with eight global content studios and a rapidly growing US games portfolio. With circa 50 new releases a year internationally, our unparalleled selection of content incorporates both world famous film and TV tie-ins, top performing content suites plus new and original in-house brands.
Our content is backed by industry-leading player engagement and management tools, empowering operators to create a fully tailored experience. Find out more here
Live Dealer – Enjoy the Casino Experience Anywhere
Real dealers, real games, and a real-life Casino experience – streaming 24/7. Playtech is a global leader in Live Casino and Live Entertainment content and technology, dedicated to creating next-level entertainment, built on world-class original and branded content and a community-focused gameplay experience.
Our Live Dealer studios in Michigan and New Jersey are designed around the best-in-class technology that powers our flagship European studio in Latvia, but with a focus very much on the diverse demands and opportunities for markets across North America. Find out more here
Breaking New Ground with Operator Network iPoker Content
Real dealers, real games, and a real-life Casino experience – streaming 24/7. Playtech is a global leader in Live Casino and Live Entertainment content and technology, dedicated to creating next-level entertainment, built on world-class original and branded content and a community-focused gameplay experience.
Our Live Dealer studios in Michigan and New Jersey are designed around the best-in-class technology that powers our flagship European studio in Latvia, but with a focus very much on the diverse demands and opportunities for markets across North America. Find out more here
Industry-leading Specialist Bingo Supplier
Our Playtech technology powers a seamless omni-channel experience for players across online, mobile and land-based Bingo, on any platform or device. With a track record of successful global launches and wide experience in building bespoke content and features, Playtech Bingo is primed for international growth and expansion. Find out more here
Playtech is focused on opening new opportunities for gaming revenue for our operators. If interested, we would enjoy having a discovery discussion with you.
Please reach out to Marcus Yoder, Chief Commercial Officer, Playtech USA, at marcus.yoder@playtech.com