Opening of Rocksino by Hard Rock® Deadwood Scheduled for August 2023

Rocksino will be the only one of its kind in the Hard Rock International portfolio

DEADWOOD, S.D. (May 12, 2023) — Hard Rock International is bringing its unique brand of world-class entertainment to the historic city of Deadwood in the heart of the Black Hills National Forest. The Rocksino by Hard Rock project will celebrate a grand opening on August 8. Hard Rock International executives, local community members and civic leaders will participate in the celebration of the newest economic driver in the region most famous for its gold rush history.

The Rocksino by Hard Rock Deadwood is a boutique hotel & casino experience, which includes most of what fans of the Hard Rock brand have come to know but on a smaller scale than its famous integrated resorts in gateway international cities. Currently, the property is seeking several positions for its workforce including Administrative Assistant, Hospitality Manager, Executive Chef, all department supervisors including food and beverage, casino, and kitchen, public area attendants, housekeeping, bartenders, kitchen staff, and retail sales associates.

The property will feature a casino including 86 new slot machines, full-service restaurant and bar with amazing craft cocktails, and a delicious new menu that will include everyone’s most loved pizza in Deadwood which will be prepared in our brand-new state-of-the-art kitchen. Diners can enjoy their meals on the Historic Patio, which will feature a wood fire grill, or inside at the bar or VIP mezzanine. Shop at the Rock Shop Retail Store for custom Rocksino by Hard Rock Deadwood apparel. Beautifully renovated luxury guest rooms are scheduled to open later this year.

“Hard Rock prides itself on being able to provide authentic and memorable experiences for our guests embodied by music and rich cultural history,” said Jon Lucas, Chief Operating Officer at Hard Rock International. “We are thrilled to become a part of one of the most celebrated historic places in the U.S. and provide an economic stimulus to the city of Deadwood.”

Hard Rock will partner with Tunnel to Towers to bring relief to the Oglala Sioux Tribal Veterans Program, the eighth largest Native American Reservation in the United States. Details of this exciting partnership will be announced at Grand Opening Guitar Smash at Outlaw Square on August 8, featuring headliner Sublime with Rome.

“As a community notorious for entertaining guests since 1876,” commented Mayor of Deadwood, David Ruth, “Deadwood is excited to welcome Rocksino by Hard Rock as our newest, can’t miss property. Our rich, old West history combined with the Hard Rock brand will enhance the Deadwood experience that we are known for. The Rocksino by Hard Rock is sure to be an additional gem luring visitors to our amazing community.”

The world-class development project team includes:
General Contractor – SRK Development
Architects – Worth Group & Chamberlin Architects
Interior Design – Tandem
Electrical Contractor – Deadwood Electric

Rocksino by Hard Rock Deadwood will also be a part of the UNITY by Hard Rock™ Rewards Program. Unity by Hard Rock is a global loyalty program unlike any other. For the first time in Hard Rock’s 50+ year history, guests can earn incredible rewards while staying, dining, shopping, gaming and doing what they love at participating Hard Rock Cafes, Hotels, and Casinos, Rock Shops and Online – anywhere in the world.

More details for applicants interested in working for Rocksino by Hard Rock Deadwood will be released soon.

Learn more about Rocksino by Hard Rock Deadwood at https://rocksino.hardrock.com/deadwood.

About Hard Rock®:

Hard Rock International (HRI) is one of the most globally recognized companies with venues in over 70 countries spanning 290 locations that include owned/licensed or managed Hotels, Casinos, Rock Shops®, Live Performance Venues and Cafes. HRI also launched a joint venture named Hard Rock Digital in 2020, an online sportsbook, retail sportsbook and internet gaming platform. Beginning with an Eric Clapton guitar, Hard Rock owns the world’s largest and most valuable collection of authentic music memorabilia at more than 87,000 pieces, which are displayed at its locations around the globe. Hard Rock Hotels has been honored by J.D. Power’s North America Hotel Guest Satisfaction Study as the number one brand in Outstanding Guest Satisfaction for two consecutive years, and among the top Upper Upscale Hotels for four consecutive years. HRI became the first privately-owned gaming company designated a U.S. Best Managed Company by Deloitte Private and The Wall Street Journal in 2021, and has since been honored threefold. Hard Rock was also honored by Forbes among the World’s Best Employers, as well as Best Employers for Women, Diversity and New Grads and a Top Large Employer in the Travel & Leisure, Gaming, and Entertainment Industry. In the 2022 Global Gaming Awards, Hard Rock was named Land-Based Operator of the Year for the second time in four years. In 2021, Hard Rock Hotels & Casinos received first place ranking in the Casino Gaming Executive Satisfaction Survey conducted by Bristol Associates Inc. and Spectrum Gaming Group for six of the last seven years. Hard Rock International currently holds investment grades from primary investment rating agencies: S&P Global Ratings (BBB) and Fitch Ratings (BBB). For more information on Hard Rock International, visit www.hardrock.com or shop.hardrock.com.

SOURCE Hard Rock International