Have you recognized how the tremendous growth in craft beer has been caused by that millennial demographic we must attract to start coming through our doors?
A number of native casinos have perceived the future and tapped into this growing and now largest segment of our population and done so very profitably utilizing current beer sales.
Global Beerco USA is hosting a Craft Beer Brewing symposium in the city of Craft Beer; San Diego, Ca on March 09 & 10.
This seminar features the Father of Craft Beer movement recently recognized by the Smithsonian Institute to be professor emeritus Dr Michael Lewis from the University of California at Davis,. Together with award winning BrewMaster Karl Ockert who was the creator of the IPA category in the Northwest, instruction and answers on how to brew premium quality craft beers on site with costs starting at $0.35 per pint is being done at Casino resorts and hospitality venues.
Equally important, marketing to this younger craft beer demographic with social media is a featured focus of this symposium. Marty McDonald, author of the book on social media for Craft Beer and Peter Sanchez, Harrah’s promotions guru for 10 years are featured presenters.
A tribal casino who converted 30% of beer sales to its own craft beer brand and expanded their production with craft beer costs starting at $0.35 per 16 oz pint is a featured study. For management considering a low cost Craft Beer brewery producing premium brands and how it brings the younger millennial generation through your doors, this seminar is loaded with the professionals who have answers that should be seriously considered because they have done it.
RSVP Rick Collett 775.691.7650, rick@globalbeerco.com