Sponsored Content by Ainsworth
Ainsworth just had its most successful G2E ever, showcasing 20% more new titles than ever before, with nearly half of those currently approved and available for sale. The company has spent the last year laser focused on its customers, and on delivering what they need to make their businesses successful in a timely manner. Ainsworth has also been listening to players on casino floors across the country to ensure that the games they are creating will resonate with their intended audience, while also working on a few innovative titles and game mechanics to surprise and delight those same players.
Rocket Frenzy, a game that drew a lot of attention in the Ainsworth booth at G2E, is one of those unique play mechanic games. In this game, rockets blast up from the reels to reveal prizes on the top of the screen. In a survey of casino operators that toured the Ainsworth booth at the show, more than 50% rated Rocket Frenzy as their favorite game. The game will be released exclusively on the RAPTOR cabinet, which was also shortlisted for Land-Based Product of the Year at this Global Gaming Awards, and will be released in early Q1 of 2025.
Ainsworth was proud to show off its player-focused, data-driven game development strategy at this year’s show. The company has revamped its game development studios to be more focused on creating games for regional markets that will resonate with players and be top performers for its casino partners. This year’s G2E was only the tip of the iceberg; the company is excited to roll out more successful games and show its customers that it is committed to successful partnerships, now and into the future.