Las Vegas, NV (June 4, 2025) — Global Promotional Sourcing (GPS), a leading provider of loyalty solutions in the gaming industry, proudly announces that Vice President of Operations, Valerie Raucher, has been honored as a 2025 “40 Under 40” award recipient by Business Elite Awards USA. This prestigious recognition celebrates the
nation’s top young executives making significant contributions to their industries and communities.
Since joining GPS in October 2022, Valerie has played a transformative role in scaling operations and optimizing marketing strategies. Her expertise spans nearly a decade in both in-house and agency marketing roles, where she honed skills in strategic thinking, tech stacks, and project management. She brings a unique blend of creative thinking, analytical expertise, and operational excellence to her leadership.
“Valerie has been a driving force behind GPS’s growth,” said Greg Armstrong, President at GPS. “She’s not only enhanced our internal processes and marketing strategy, but has also shaped a culture rooted in innovation, accountability, and team empowerment.”
Valerie’s impact extends beyond the workplace. In 2023, she faced a battle with Hodgkin’s Lymphoma while balancing the demands of new motherhood and her leadership role at GPS. Defying the odds, she continued to excel, leading her team with resilience and determination. As of June 2024, she is cancer-free, a testament to her strength and perseverance. Whether driving business success, inspiring her colleagues, or embracing life’s challenges with grace, Valerie embodies the kind of leadership that transforms
organizations and empowers people.
The Business Elite “40 Under 40” Award highlights Valerie’s ability to deliver results while championing a people-first approach to leadership. As GPS continues to evolve and expand its national footprint, her vision and dedication will remain central to the company’s future.